Our Stable
The Friends of Mr Ed team is led by Co-Founders Amy Thompson and Richard Busso, supported by a growing team of specialists and collaborators.
Experienced executive in software delivery, product ownership and commercialisation. She is passionate about creating simple intuitive user experiences.
Favourite Racehorse: Chautauqua “Grey Flash” and Embracer
Passionate executive with an entrepreneurial mindset working within financial services and consulting. Delivered the first global corporate banking mobile solution.
Favourite Racehorse: Sweet Redemption
Group Technology experience focusing on enterprise architecture and data engineering. Founder of social venture WombleTech.
Favourite Racehorse: Winx
18 years of B2C integrated marketing experience including a year co-founding a tech start up.
Favourite Racehorse: The yet to be named horse I just bought into!
Those backing us
Thank you to our advisors who are supporting Fred to become a world-class experience.
MD Exponentially, Pretotyping AsiaPac. Ex Sportsbet Head of Innovation.
“Fred is one of the most exciting new innovations I’ve seen in horse racing.”
CEO Kestrel bloodstock. Ex bloodstock mgr for Gai Waterhouse Racing and GM for Newgate Farm.
“The moment I saw the Fred prototype I was in. What a great connector for trainers and owners alike.”
CEO Mantel Group. Entrepreneur and multiple business owner including Co-Founder of Odecee.
“Good tech is about enriching life in the real world and this is why I love Fred.”
Startupbootcamp is supporting Fred, providing funding, access to industry partners, investors and sporting bodies, whilst receiving hands-on mentorship from over 100 industry experts.
Contact us today to find out more or talk to us about opportunities to join our stable!